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Market Sizing & Analysis for Tech Startups by Sramana Mitra
Learn to Market Size Your Tech Startup Product or Service with Sramana Mitra
5.023 reviews84 learners
- All Levels
- 2h 45m video
- 11 lectures
- English
- Captions
- Updated 2025
Taught by Sramana Mitra
- 2h 45m of on-demand video
- 11 lectures across 2 sections
- Closed captions (English)
Curriculum
2 sections11 lectures2h 45m total
- Introduction2:10
- Market Sizing and Analysis3:25
- Market Analysis3:54
- Market Sizing and TAM18:01
- Minimum Viable Product3:51
- Validation: Become A Value Added Service Provider3:28
- Customers Don’t Know What They Want15:58
- Pitch at Mentoring Roundtable: TAM Analysis Discussion - Frances20:30
- Pitch at Mentoring Roundtable: TAM and Positioning Conversation - Abishek32:12
- Practice Exercise58:32
- Extra3:00
About this course
In this course, I'll guide you through the critical process of market size modeling, highlighting common mistakes and providing insightful case studies for your learning. Understanding the principles behind market sizing is essential for any entrepreneur. You'll learn how to defend your market sizing model effectively, avoiding the pitfall of over-generalization, which often lacks credibility with investors. Even if you're not seeking investment, it's crucial to assess whether your business concept can scale suff…
Before you start
- None.
Who it’s for
- Entrepreneurs trying to start a company.
- Entrepreneurs trying to test an idea.
- Entrepreneurs trying to validate an idea.
- Entrepreneurs trying to size the market for an idea.
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