Masterclass: A Complete Guide To Creative Photo
Charlotte Kim Boed
5.0 (118)·5h 6m · 41 lectures
$3.00$12–$199up to −98%
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Selling your portraits via In-Person-Preview Appointments
Step by step, how to lead your clients through a collection of portraits and close the sale in about an hour. IPS videos
4.932 reviews467 learners
- All Levels
- 5h 6m video
- 27 lectures
- English
- Captions
- Last updated 2015
Taught by Gretchen Adams
- 5h 6m of on-demand video
- 27 lectures across 11 sections
- Closed captions (English)
Curriculum
11 sections27 lectures5h 6m total
- Introduction and overview7:06
- Setting client expectations part 119:02
- Setting client expectations part 219:22
- Planning for your family preview part 112:56
- Planning for your family preview part 219:39
- Planning for your family preview part 318:18
- Planning for your family preview part 414:24
- Planning for your family preview part 513:23
- Family portrait preview appt part 119:39
- Family portrait preview appt part 217:57
- Family portrait preview appt part 315:43
- Discussion of what transpired at the family portrait preview14:10
- Planning for your senior portrait preview part 114:08
- Planning for your senior portrait preview part 214:15
- Senior portrait preview appt part 119:39
- Senior portrait preview appt part 216:03
About this course
If you are new to selling your portraits via In-Person Sales appointments, or just need to refine your current technique, this course is for you. I will walk you through the exact steps that I use to sell my portraits and close the sale in about an hour with my clients. My method does NOT rely on simply showing the client 20-30 images and sitting back while they decide. I will teach you how I am able to showcase, on average, 100 images per portrait shoot and keep my clients focused and happy while I lead them thoug…
Before you start
- No special software is needed, however a basic understanding of programs that sort images into categories (for example, Proselect) is helpful.
- You must have the mindset that sales is NOT a dirty word! When a skilled salesperson assist a client with an order, it is a win-win for everyone.
Who it’s for
- This course is meant for professional photographers who either want to dive into IPS or who need to refine and adjust their current IPS method
- If you are finding that simply showing your clients their images and hoping they "sell themselves" is not working, this course will teach you the steps to keep control of that appointment and close the sale with no frustration.
- This is not a course on pricing, this is a course on HOW to SELL your work, no matter what price point you have set.
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