Loading course
Launching Your First Google Paid Search Campaign
All You Need To Know About Paid Search Ads
5.02 reviews8 learners
- All Levels
- 3h 36m video
- 20 lectures
- English
- Captions
- Last updated 2022
Taught by Awesome At Digital
- 3h 36m of on-demand video
- 20 lectures across 8 sections
- One-off payment — no subscription
- Lifetime access on web and mobile
- Closed captions (English)
Curriculum
8 sections20 lectures3h 36m total
- What is SEM?8:50
- Why is Paid Search important for a business?3:01
- How is paid search structured?21:18
- Creating a Google ad Account or a Manager Account (formerly MCC)9:33
- Keywords research via the Keywords Planner9:02
- Creating a Google campaign and adjusting the settings23:47
- Google ad groups and keywords5:49
- Creating Google ad copy(ies)34:04
- Ad copies best practices6:00
- Extensions7:15
- Setting up extensions9:35
- Installing Google Editor2:29
- How to link your Google ads account on Google Editor1:42
- Using the Search Generator to build your campaigns11:49
- Creating your Search campaign on Google Editor24:18
- Making adjustments to your campaign on Google Editor2:20
About this course
Google paid search is important because it is one of the most popular and effective ways to advertise online. Paid search advertising is a pushed form of advertising that allows you to place your ad on the first page of Google search results, where you are guaranteed to be seen by potential customers who are actively searching for the products or services that you offer. Paid search is an effective way to reach your target audience and can help you to generate leads and sales. Some benefits of learning Google Sear…
Before you start
- No requirements you just need to be interested in learning
Who it’s for
- Businesses and individuals who want to learn how to create and manage effective Google search ads
- Career changers
- Agencies looking to train their employees
- Freelancers
- Start Ups
Related
More in Marketing
SEO Marketing Masterclass for Business Owners
Lemenet Academy
5.0 (104)·1h 49m · 12 lectures$3.00$12–$199up to −98%Le meilleur cours SEO jamais créé : de zéro à l’expert
Remzi Başar
5.0 (60)·27h 59m · 124 lecturesNot available yet
$3.00$12–$199