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The Busy Coach's Guide to Creating Client-Attracting Content
Simple, powerful methods for crafting content that can attract amazing clients on social media, videos, emails & more
5.05 reviews22 learners
- All Levels
- 1h 13m video
- 33 lectures
- English
- Captions
- Last updated 2023
Taught by Mary Schiller
- 1h 13m of on-demand video
- 33 lectures across 8 sections
- One-off payment — no subscription
- Lifetime access on web and mobile
- Closed captions (English)
Curriculum
8 sections33 lectures1h 13m total
- Who am I and what are we doing here? :-)1:19
- Customize your learning experience1:14
- Myths & misconceptions: Let's clear these up2:01
- Your first assignment: Access your resources0:21
- Intro: Why spend time creating content?1:58
- A bigger message4:26
- Express yourself2:32
- Who you're really talking to when you create/share content2:27
- Next step: Answer these key questions0:27
- Intro: The WOW factor0:28
- Aim higher with your content3:39
- You're not convincing people; you're leading them2:30
- Bring more WOW factor into your own life3:29
- Next step: Answer these key questions1:00
- Don't hold back2:32
- Develop "content pillars"2:42
- Have them saying, "I would have PAID for that!"2:53
- Next step: Answer these key questions0:59
- Tell inspiring stories: yours and clients'3:34
- Document your process1:37
- Show other aspects of your life2:06
- Next step: Answer these key questions1:01
- Make selling the norm, not the exception3:07
- How to sell in your content without being sales-y3:10
- A story about selling1:45
- Next step: Answer these key questions0:33
About this course
Creating content can be one of the most joyful parts of a coaching business. Because after all, connecting with people in a meaningful way can lead to wonderful new clients. The best part? You don't have to be a professional copywriter or marketer to create compelling content. All you have to know are a few simple techniques, and all of them can work no matter where you're publishing your content. If you're sharing on social media, writing emails, creating videos, and/or hosting events, the methods you'll learn …
Before you start
- You need to be excited about creating content from a new perspective
Who it’s for
- Coaches at any stage of their business' development
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